Let’s build a beautiful brand you & your customers love.
We create brands and content for startup founders who don’t know where to start, or don’t have the time or team to make it happen.
Maxwell Creative is a team of brand strategists, creative content developers, and idea generators. We’re a full-spectrum creative concierge service. We listen to the desires of our clients, intuit their particular needs, and assemble just the right people to support the whole vision. Unlimited by proximity, we collaborate internationally. And we have great fun doing it!
Working with Maxwell changed everything for me!
— Adele Barlow, founder of Copy & Co
Meet Mallory MacDonald, the driving force at Maxwell!
Our creative director is known for her big ideas. She understands—and enjoys—all the deep work it takes to turn a concept into reality. Travel and curiosity took her across the pond to earn an M.A. in Cultural and Creative Industries from Kings College London. Her 15 years of collective experience as a creative extends from working with large companies to small startups, and everything in between.
Mallory’s skills and interests dovetail into a life where the boundary between work and personal is fuzzy (in a good way!). She attracts like-minded souls and so it’s no wonder she often becomes friends with her clients—even better when they share her love for a well-appointed hotel or fast car.
This grounded entrepreneur resides with her husband and their fluffy sheepdog, Sherman, on an island in the Pacific Northwest, always with a “to-explore” list in an ever-increasing note on her phone.
“Mallory joyfully breathes crisp, creative clarity into every project. Part therapist and part miracle worker, Mallory listened holistically, synthesized, and recast our vision back to us better than we imagined.
— Tim Rich, Head of Product AI Ethics at Indeed
“Mallory is an incredibly creative, energetic, and positive force to work with. The only thing that can equal her creativity and talent is her ability to also plan and execute.”
— Chad Curtis of April Parker Shoes
“Mallory, the brains behind Maxwell Creative, will exceed your expectations in creative design and efficiency.”
— Tammera Mason of Arkeras
Selected Work
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Copy & Co
The founder reached out to us at the advent of a business concept to connect start-up companies with copywriting services for content that “cuts through the noise,” across the range of blog posts, email marketing campaigns, social media, brochures, and the like. She needed assistance in creating a brand for this brainchild, starting with its name.
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The Turn
The founder was at a crossroads in his career when he approached me about designing a website to support his new venture, The Turn. A change management leader with a passion for travel (he’s visited over 75 countries!), he was ready to take the same turn in his own life that he helps others make.
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soulspace
The founder, Kirsten Harrison, reached out to us as she completed her training as a Spiritual Director. She wished to develop a practice which allowed her to connect with individuals looking for a bit of a coach to guide them through their spiritual journey. She also wanted to have the brand support other Spiritual Directors, as she will eventually be expanding her practice to include other practitioners.
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Arkeras
Arkeras is a new retail brand centered around an innovative alternative to the traditional hospital gown, both in function and in fashion. Its inspiration came from a period of grief, and the outcome is just as emotionally tied to offering a useful meaningful item that is made ethically, collaboratively, and from sustainable materials. It will be sold in select boutiques and online. Everything about it needed to be high-end.
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Merrill
Merrill is a new business helping homeowners enhance the design, efficiency, and customer experience of their short-term rental spaces. The team at Maxwell helped with building out and refining their brand. The brand is textured, elemental, earthy and minimal. It’s rooted & grounded, but in process and authentic about the full construction and design experience - from start to finish.
Follow our journey.
