soulspace
Vashon Island, Washington
The founder, Kirsten Harrison, reached out to us as she completed her training as a Spiritual Director. She wished to develop a practice which allowed her to connect with individuals looking for a bit of a coach to guide them through their spiritual journey. She also wanted to have the brand support other Spiritual Directors, as she will eventually be expanding her practice to include other practitioners.
The process we went through to establish the brand was thorough - we had many conversations around the origins of Kirsten’s inspiration to pursue this venture, and her hopes for those that engage with it. Her approach to spirituality is a spacious one… that word kept coming up in our exploratory conversations. As we chiseled away to get to the heart of it, the name Soulspace emerged, along with the tagline “Belonging as you’re becoming.” And everything else we did flowed from that spacious, soulful, belonging, becoming place.
Maxwell Services Employed: Business Naming + Brand Identity + Photography + Web Development
Brand Inspiration
Rest I Space I Growth
“One of the best parts of working with Mallory was feeling like I had a partner in the process. Her ability to see something that is not totally formed yet, and to imagine with me about what might be, was an incredible gift. Part of Mallory's genius is her uncanny ability to see connections between things in ways that aren't intuitive for most of us. She's deeply attentive, and from that grounded place, she develops a creative expression and coordinates creative resources to create a finished product. If you are looking for a partner to reimagine your company's visual expression, I highly recommend Mallory to you.”
— Kirsten Harrison, founder of Soulspace
P.S…
Here’s a snap from our photoshoot on Vashon Island! We did it at one of Kirsten’s favorite places…. a community space that’s part of the Lodges on Vashon, where she spent many long hours studying for her program, and processing what she was learning. It became her “Soulspace” as she leaned into her new work.