Step 2: Exploration

We want to get to know you and what you’re drawn to.

At Maxwell, we believe your brand should not only reflect your unique business and offerings, but also your own preferences. In this first step, we’d like for you to answer some questions about your preferences in colors, shapes, typography and a few other elements. For this step, you’ll want to set aside some time in a peaceful setting. You can even create a cozy ambiance with a candle, some music, and a fun beverage if you’d like!

Click “Let’s begin” below to find 20 questions that will guide you along the first step towards building your new brand. Quick tip: After you click “Let’s begin,” use your mouse or trackpad, to scroll through the questions.